A concept for an app aimed at personalizing the user’s urban experience 


The Fake Tour








The Fake Tour: Create your own urban experience. 
An app for documenting your personal tours around the city. 

Through this concept, I wanted to solidify the idea that one’s relationships with their surroundings is a personal matter, and therefore shouldn’t be determined by “where the viral pancakes are”, or “what’s on sale”. Inspired by Guy Debord's ideas on how our regular consumption of media & advertisting separate us from our true selves, this app is a modern take on reclaiming how we experience urban environments.









This hypothetical app would allow its users to create personal "tours" based on their own values and memories, as opposed to tours focused on spending and usual tourist amenities. 









Urban environments grow and develop one foot at a time as the societies living in them, which is why it is in our interests to make those environments authentic, enjoyable — and at their very core, human-oriented. 














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